Surveys show that single-player games are still very popular.

A survey conducted by Midia Research found that 53% of people prefer single-player titles. This may seem obvious to gamers, but there are a lot of factors that suggest that games that focus on the multiplayer aspect could be much more popular. In addition to the social aspect that makes these types of experiences seem to have drawn a larger following, the potential commercial viability of live service multiplayer games has attracted many companies.




It's becoming increasingly difficult for companies to continue to support efforts that lack some kind of multiplayer experience. This is because of the way live services and multiplayer titles have dominated the market and continue to serve as revenue streams. games like fortnite It ended up being a huge success and resulted in unprecedented amounts of profit. However, just because some titles generate more revenue doesn't necessarily mean everyone will prefer to play them.

A survey by data analytics firm Midia Research found that 53% of gamers prefer single-player video games over live service titles. Midia Research did not clarify the exact sample size of the study. However, the company reportedly conducted a survey in the first quarter of 2023 and the first quarter of 2024 targeting groups in the United States, United Kingdom, Australia, Canada, Germany, France, Poland, Turkey, and South Africa. Midia asked a variety of people about their gaming habits and attitudes, and the majority of them preferred single-player titles. For example: The Legend of Zelda: Tears of the Kingdom Latest popular releases like Instant-Hit black myth wukong.



According to Midia's research, the game: fortnite and roblox Live Service Gaming Gold Rush is an exception to the rule. When we describe the situation as a ‘zero-sum game’, it is clear that many companies want to chase the success that these games seem to set the standard for. Nonetheless, there are many examples of why the chase isn't always worth the trouble. agreement It's a notable failure because of how many resources were poured into the game compared to how small its audience was, but Midia specifically points to titles like: anthem and Fall of BabylonSome have already forgotten.


A report from Midia Research highlights the consequences of companies engaging in trend chasing in an attempt to replicate impressive sales, which they call “opportunity costs.” Gaming is a volatile market, he points out, and taking risks in an “oversaturated space” can be reckless. But not every single-player game is a surefire hit. star wars outlaw and Final Fantasy 7 Rebirth It failed to meet sales expectations and was a single-player game with a dedicated following. Even if a company chooses to make a single-player game that has some consumer appeal, that game will face stiff competition.

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